Coors Light Music and Beer Garden and Coors Light Stage to Host Off-Track Entertainment at Milwaukee IndyFest

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Coors Light will return as Official Domestic Beer Partner of the ABC Supply Co. Inc. Wisconsin 250 at Milwaukee IndyFest Presented by the Metro Milwaukee Honda Dealers. This August, the entertainment hub of Milwaukee IndyFest will be the Coors Light Music and Beer Garden—just inside Turn 3 of the Milwaukee Mile with music, food, driver Q&As, the Pit Stop Challenge, a professional beach volleyball tournament, and more.


“Milwaukee IndyFest is delighted to partner with Coors Light for a third straight year,” said Kevin Healy, GM Milwaukee IndyFest. “The Coors Light Music and Beer Garden and Coors Light Stage will have something for everyone over the course of the IndyFest weekend, and we can’t wait for fans to enjoy the multitude of off-track entertainment options.”

On Saturday evening, August 16, fans will be able to enjoy live music from the Coors Light Stage while watching players from the National Volleyball League compete on a full-size beach volleyball court. Then, in a preview of Sunday’s pit lane action, pit crews from top Verizon IndyCar teams will take to the Coors Light Stage to compete for bragging rights in the Pit Stop Challenge.

IndyFest fans can get up close and personal with their heroes at the Coors Light Music and Beer Garden on Sunday morning, August 17, before the start of the race. Legends from IndyCar and other sports will be on hand at the Coors Light Stage to share their favorite sporting memories and answer fan questions. 

“IndyCar at the historic Milwaukee Mile is one of the great sports traditions in southeast Wisconsin,” said Jim Wright, MillerCoors general manager-sales for Wisconsin. “Teaming the World’s Most Refreshing Beer with some of the world’s fastest cars and greatest drivers makes for a great weekend at the track for fans throughout the area.”

Fans can enjoy all the offerings of the Coors Light Music and Beer Garden with a General Admission pass to Milwaukee IndyFest, August 16-17. For tickets, visit or call 414.326.4303.